The Metaverse denotes the next iteration of the internet—a collective virtual shared space incorporating augmented reality (AR) and virtual reality (VR). It involves compiling virtually transmitted physical reality and virtually enhanced physical reality in a simulated universe.
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- Expanded Market Access: Metaverse will open new landscapes for businesses. It offers vast digital marketplaces, providing entrepreneurs unlimited potential customers globally who visit virtual worlds.
- Advanced Consumer Interaction: Through AR and VR, entrepreneurs can establish more engaging and comprehensive interactions with consumers.
- Business Model Evolution: Metaverse could potentially challenge current business models and foster the development of innovative alternatives, giving entrepreneurs new opportunities.
- Intellectual Property Expansion: Entrepreneurs can create and monetize new forms of digital content and experiences, expanding the scope of IP.
- Enhanced Collaboration: It permits synergy across geographical barriers, making way for increasingly diverse, international teams.
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